Toucan Talks
Amazon Launches Sponsored Products across Retai...
Amazon unveiled an exciting new beta for its advertising platform: Cross Retailer Sponsored Products. This update allows brands to promote their products not just on Amazon but across a network...
Amazon Launches Sponsored Products across Retai...
Amazon unveiled an exciting new beta for its advertising platform: Cross Retailer Sponsored Products. This update allows brands to promote their products not just on Amazon but across a network...
Amazon Marketing Cloud Now Offering a 5 Year Re...
At CES 2025, Amazon Ads unveiled an update to Amazon Marketing Cloud (AMC) which is that brands can now query up to 5 years of purchase signal data, expanding the...
Amazon Marketing Cloud Now Offering a 5 Year Re...
At CES 2025, Amazon Ads unveiled an update to Amazon Marketing Cloud (AMC) which is that brands can now query up to 5 years of purchase signal data, expanding the...
Advanced Targeting for DSP for Display Placemen...
Amazon DSP continues to innovate with the launch of several new targeting capabilities, offering advertisers enhanced control over ad placements across display, native, and video inventory. These updates promise greater...
Advanced Targeting for DSP for Display Placemen...
Amazon DSP continues to innovate with the launch of several new targeting capabilities, offering advertisers enhanced control over ad placements across display, native, and video inventory. These updates promise greater...
Amazon are to Update Product Titles - Effective...
Amazon are updating their product title policy to standardise listings and enhance the shopping experience across stores. For most product categories, titles may not exceed 200 characters, including spaces. The...
Amazon are to Update Product Titles - Effective...
Amazon are updating their product title policy to standardise listings and enhance the shopping experience across stores. For most product categories, titles may not exceed 200 characters, including spaces. The...
DSP Updates: Optimising Short-Flight DSP Campai...
Amazon has rolled out updates to its Demand Side Platform (DSP), enhancing the recommendations feature to streamline campaign optimisation. For brands leveraging Amazon DSP for programmatic advertising, these changes are...
DSP Updates: Optimising Short-Flight DSP Campai...
Amazon has rolled out updates to its Demand Side Platform (DSP), enhancing the recommendations feature to streamline campaign optimisation. For brands leveraging Amazon DSP for programmatic advertising, these changes are...
Black Friday 2024 on TikTok Shop was Huge
This year’s Black Friday on TikTok Shop proved nothing short of extraordinary, setting new benchmarks for success in the world of social commerce. With a staggering 179% year-on-year revenue growth...
Black Friday 2024 on TikTok Shop was Huge
This year’s Black Friday on TikTok Shop proved nothing short of extraordinary, setting new benchmarks for success in the world of social commerce. With a staggering 179% year-on-year revenue growth...