TIKTOK SHOP PARTNER
Why Toucan?
Toucan are a full service agency. We activate brands on TikTok who want to increase their reach and drive sales.
Collapsible content
Discovery
Entertainment meets commerce through authentic and relatable shopping content, that sparks inspiration leading to purchase.
Engaging Communities
TikTok communities drive discovery and influence culture. Brands can build lasting relationships with users by tapping into these existing communities.
Easy & Safe Shopping
Revolutionising the shopping journey, from the For You Page to a safe and secure check-out, order management, and support all within the app.
Scaleable Ecosystems
Support for your business, no matter the size.
Why TikTok?
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3 in 4
TikTok users are likely to buy something while on TikTok
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70%
of users discover new brands & products on TikTok
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83%
says that TikTok plays a role in purchase decisions
TikTok Shop provides 4 native ways to shop
It enables merchants and creators to showcase and sell products for the TikTok community to discover and purchase directly through a complete in-app experience.
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LIVE Shopping
Shop directly from a LIVE by tapping the pinned products or browsing the shopping basket icon.
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Shoppable Videos
Shop directly from a shoppable in-feed video by tapping the product link & basket icon.
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Product Showcase
Shop directly from a brand or creator account and get access to products within the app.
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Shop Tab
Let users find your product assortment, shoppable content, and promotion campaigns all in one place.
How Toucan Can Help Your Brand
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Content
Toucan will plan out your content calendar ensuring a mixture of brand content, user generated content and in-house production with our Toucan Studios team to give your brand the competitive edge on TikTok.
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Advertising
Toucan makes the most of all advertising formats available on TikTok with Video Shopping Ads, Live Shopping Ads & Product Shopping Ads putting your brand in front of your target audience to drive awareness, engagement, and sales.
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Partnerships
By collaborating with influencers who align with your brand's values and target demographic, you can create authentic, relatable content that resonates with potential customers.
TikTok UGC
User-generated content (UGC) on TikTok refers to original content created by real users, showcasing their creativity and authenticity. It encompasses various content types, including viral videos, dance moves, how-to videos, and product reviews.
Why it works?
Consumers crave realness. TikTok’s top-performing content feels unpolished, personal, and relatable and UGC checks every box.
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Tailored TikTok Videos
Creators craft content to match your brand tone and goals.
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Vetted Creators
We match you with proven TikTok talent your audience trusts.
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TikTok Shop Optimised
Content made to drive conversions in-feed, on PDPs & ads.
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Performance Focused
Strategy + creative with ROAS, not just reach, in mind.
FAQs
What do I need to get started with TikTok Shop?
You need a TikTok Account or Phone/Email Go to Register to sign up Enter your personal/business information Choose your business type and submit relevant documents Wait for approval of your application review, 2-3 days Link bank account Upload products and sell online.
How can I add my products to TikTok Shop?
After successful registration in TikTok Shop as a Seller, product information can be uploaded in the seller centre. Products uploaded need to be compliant with TikTok Shop product qualifications and UK regulations as unsupported products will be rejected.
How can I sell my products on TikTok Shop?
1) Work with creators to promote products. TikTok Shop Affiliate programme helps brands and sellers connect with creators through commission-based collaboration.
2) Go LIVE, Create Shoppable Videos, Product showcase.
3) Get insights on products and sales performance in seller centre: reviews, analytics dashboard.
How can I promote my products with TikTok Shop?
Discounts, vouchers, free shipping promotion/subsidies, incentive programmes.
How can customers buy my products on TikTok Shop?
LIVE streams, short videos, showcase tab
Click on product and add to basket
Manage orders, order tracking, shipping, returns, and payment methods all within seller centre.