Toucan Talks
Amazon Branded Conversations: Why Product Conte...
From January 2027, a Sponsored Brands click can open an AI-powered conversation in Amazon's shopping assistant, allowing shoppers to ask questions, compare products and make decisions within the conversation.
Amazon Branded Conversations: Why Product Conte...
From January 2027, a Sponsored Brands click can open an AI-powered conversation in Amazon's shopping assistant, allowing shoppers to ask questions, compare products and make decisions within the conversation.
Amazon Ads Agent and Full-Funnel Campaigns: Wha...
At unBoxed 2026, Amazon announced that Amazon DSP is becoming Amazon Ads Agent and moving closer to Sponsored Ads within a single advertising environment, alongside a new full-funnel campaign type.
Amazon Ads Agent and Full-Funnel Campaigns: Wha...
At unBoxed 2026, Amazon announced that Amazon DSP is becoming Amazon Ads Agent and moving closer to Sponsored Ads within a single advertising environment, alongside a new full-funnel campaign type.
Amazon Review Requests: What Brands Need to Kno...
Announced at Amazon Ads unBoxed 2026, Review Requests is a new ad format designed to encourage customers who have already purchased a product to leave a review.
Amazon Review Requests: What Brands Need to Kno...
Announced at Amazon Ads unBoxed 2026, Review Requests is a new ad format designed to encourage customers who have already purchased a product to leave a review.
Prime the Engine: What October's 2026 Big Deal ...
Amazon has confirmed Prime Big Deal Days for 6th and 7th October, a 48-hour, Prime-exclusive event kicking off at 12:01am BST on the 6th.
Prime the Engine: What October's 2026 Big Deal ...
Amazon has confirmed Prime Big Deal Days for 6th and 7th October, a 48-hour, Prime-exclusive event kicking off at 12:01am BST on the 6th.
TikTok TopSearch Explained: What the New Search...
TikTok TopSearch is an auction-based ad that wins the top slot in search results. Here is how it works and how brands should think about it.
TikTok TopSearch Explained: What the New Search...
TikTok TopSearch is an auction-based ad that wins the top slot in search results. Here is how it works and how brands should think about it.
Amazon Upfront Australia 2026: Agentic AI, Ads ...
Amazon Upfront Australia put agentic AI centre stage. Here's what Ads Agent, the Ads MCP Server and Dynamic TV Creative mean for brands heading into 2027.
Amazon Upfront Australia 2026: Agentic AI, Ads ...
Amazon Upfront Australia put agentic AI centre stage. Here's what Ads Agent, the Ads MCP Server and Dynamic TV Creative mean for brands heading into 2027.