Toucan Talks

Amazon Introduce New Cookieless Ad Targeting Solution Called Ad Relevance

Amazon Introduce New Cookieless Ad Targeting So...

Amazon has introduced an ad-targeting solution named Ad Relevance that operates without cookies or third-party identifiers which was announced at the Cannes Lions International Festival of Creativity this week. Available...

Amazon Introduce New Cookieless Ad Targeting So...

Amazon has introduced an ad-targeting solution named Ad Relevance that operates without cookies or third-party identifiers which was announced at the Cannes Lions International Festival of Creativity this week. Available...

Toucan's Amazon Prime Day 2024 Checklist

Toucan's Amazon Prime Day 2024 Checklist

With Amazon Prime Day 2024 fast approaching, we wanted to share our Toucan Checklist to ensure your brand is ready!  Our latest White Paper is here to help you maximise...

Toucan's Amazon Prime Day 2024 Checklist

With Amazon Prime Day 2024 fast approaching, we wanted to share our Toucan Checklist to ensure your brand is ready!  Our latest White Paper is here to help you maximise...

Amazon Introduce High Value Audiences in Amazon Marketing Cloud

Amazon Introduce High Value Audiences in Amazon...

Amazon have made it easier for advertisers with their new updated audience within Amazon Marketing Cloud (AMC). Amazon have introduced high-value audiences so advertisers can now find their high-value segment...

Amazon Introduce High Value Audiences in Amazon...

Amazon have made it easier for advertisers with their new updated audience within Amazon Marketing Cloud (AMC). Amazon have introduced high-value audiences so advertisers can now find their high-value segment...

Amazon Introduce Premium A+ Content: Comparison Table

Amazon Introduce Premium A+ Content: Comparison...

Amazon have updated Premium A+ Content to now include a comparison table that shows prices, reviews, and an “Add to Cart” button. This makes shopping easier by helping customers compare...

Amazon Introduce Premium A+ Content: Comparison...

Amazon have updated Premium A+ Content to now include a comparison table that shows prices, reviews, and an “Add to Cart” button. This makes shopping easier by helping customers compare...

Toucan Retain Amazon Ads Advanced Partner Status

Toucan Retain Amazon Ads Advanced Partner Status

Toucan are extremely proud to announce that we have retained our Amazon Ads Advanced Partner Status! This is a testament to our team’s hard work, dedication, and amazing performance executing...

Toucan Retain Amazon Ads Advanced Partner Status

Toucan are extremely proud to announce that we have retained our Amazon Ads Advanced Partner Status! This is a testament to our team’s hard work, dedication, and amazing performance executing...

Amazon Introduce Greater Transparency for Freevee Campaigns with Content Genre and Content Rating Reporting

Amazon Introduce Greater Transparency for Freev...

For streaming TV ad-impressions delivered on Freevee, Amazon have now expanded their traffic reporting to add content transparency reports in downloadable reports. Brands can now see which Content Genre and...

Amazon Introduce Greater Transparency for Freev...

For streaming TV ad-impressions delivered on Freevee, Amazon have now expanded their traffic reporting to add content transparency reports in downloadable reports. Brands can now see which Content Genre and...