TikTok Fulfilment Became Mandatory
As of March 31, TikTok officially removed Seller Shipping.
All sellers must now use:
- Fulfilled by TikTok (FBT)
- Or TikTok-approved logistics solutions
Why this matters
This is not a test. It’s a hard operational requirement.
TikTok is now controlling:
- Delivery speed
- Customer experience
- Fulfilment standards
In other words:
TikTok is becoming vertically integrated, just like Amazon.