Amazon are to Update Product Titles - Effective January 21st
13 Jan 2024
Amazon are updating their product title policy to standardise listings and enhance the shopping experience across stores.
For most product categories, titles may not exceed 200 characters, including spaces.
The special characters !, $, ?, _, {, }, ^, ¬, and ¦ are not allowed, unless they are part of the brand name.
Titles may not contain the same word more than twice. Prepositions, articles, and conjunctions are exceptions.
On January 21st, all title changes will be subject to the updated policy, and you’ll be able to view and fix any non-compliant titles in Manage All Inventory.
Additionally, Amazon will provide override suggestions for non-compliant titles to brand owners in Review Listing Updates. Brand owners will have 14 days to act upon on the suggestions before the titles are updated to comply with Amazon’s new requirements.
Amazon are updating their product title policy to standardise listings and enhance the shopping experience across stores.
For most product categories, titles may not exceed 200 characters, including spaces.
The special characters !, $, ?, _, {, }, ^, ¬, and ¦ are not allowed, unless they are part of the brand name.
Titles may not contain the same word more than twice. Prepositions, articles, and conjunctions are exceptions.
On January 21st, all title changes will be subject to the updated policy, and you’ll be able to view and fix any non-compliant titles in Manage All Inventory.
Additionally, Amazon will provide override suggestions for non-compliant titles to brand owners in Review Listing Updates. Brand owners will have 14 days to act upon on the suggestions before the titles are updated to comply with Amazon’s new requirements.
Amazon are updating their product title policy to standardise listings and enhance the shopping experience across stores.
For most product categories, titles may not exceed 200 characters, including spaces.
The special characters !, $, ?, _, {, }, ^, ¬, and ¦ are not allowed, unless they are part of the brand name.
Titles may not contain the same word more than twice. Prepositions, articles, and conjunctions are exceptions.
On January 21st, all title changes will be subject to the updated policy, and you’ll be able to view and fix any non-compliant titles in Manage All Inventory.
Additionally, Amazon will provide override suggestions for non-compliant titles to brand owners in Review Listing Updates. Brand owners will have 14 days to act upon on the suggestions before the titles are updated to comply with Amazon’s new requirements.