Amazon Officially Announces Partnership with TikTok
9 Aug 2024
With Toucan’s launch of our TikTok Management Services, Amazon & TikTok have only gone and announced they are partnering up. From TikTok Shop to shoppable ads, users on TikTok can now seamlessly discover and purchase their favourite products from Amazon directly within the TikTok app.
The shopping experience is going to be powered by Amazon through ads placed on TikTok and allows users to complete product purchases with Amazon in TikTok’s native environment.
How is it going to work?
Shoppers will see Amazon product recommendations on the “For You” feed. When ready to purchase, users can choose to link their TikTok account to their Amazon account through a secure, quick, and easy one-time set-up.
Once accounts are linked, Amazon customers can complete a checkout with Amazon in the product ad without leaving the TikTok app—enabling a faster, more frictionless experience.
Users who choose to link their accounts in the U.S. will see real-time pricing, Prime eligibility, delivery estimates, and product details on select Amazon product ads in TikTok as part of the experience.
This new partnership is going to make it even easier for consumers to discover your products and brands can now leverage TikTok’s massive reach while tapping into Amazon’s deep customer data to target users more effectively. This partnership will provide a unique opportunity to combine the creative, viral nature of TikTok with the transactional power of Amazon, potentially leading to greater visibility, engagement and sales.
If your brand wants to explore the opportunities that TikTok can provide for your brand, get in touch with our team today via our website or by emailing hello@toucanecommerce.com
With Toucan’s launch of our TikTok Management Services, Amazon & TikTok have only gone and announced they are partnering up. From TikTok Shop to shoppable ads, users on TikTok can now seamlessly discover and purchase their favourite products from Amazon directly within the TikTok app.
The shopping experience is going to be powered by Amazon through ads placed on TikTok and allows users to complete product purchases with Amazon in TikTok’s native environment.
How is it going to work?
Shoppers will see Amazon product recommendations on the “For You” feed. When ready to purchase, users can choose to link their TikTok account to their Amazon account through a secure, quick, and easy one-time set-up.
Once accounts are linked, Amazon customers can complete a checkout with Amazon in the product ad without leaving the TikTok app—enabling a faster, more frictionless experience.
Users who choose to link their accounts in the U.S. will see real-time pricing, Prime eligibility, delivery estimates, and product details on select Amazon product ads in TikTok as part of the experience.
This new partnership is going to make it even easier for consumers to discover your products and brands can now leverage TikTok’s massive reach while tapping into Amazon’s deep customer data to target users more effectively. This partnership will provide a unique opportunity to combine the creative, viral nature of TikTok with the transactional power of Amazon, potentially leading to greater visibility, engagement and sales.
If your brand wants to explore the opportunities that TikTok can provide for your brand, get in touch with our team today via our website or by emailing hello@toucanecommerce.com
With Toucan’s launch of our TikTok Management Services, Amazon & TikTok have only gone and announced they are partnering up. From TikTok Shop to shoppable ads, users on TikTok can now seamlessly discover and purchase their favourite products from Amazon directly within the TikTok app.
The shopping experience is going to be powered by Amazon through ads placed on TikTok and allows users to complete product purchases with Amazon in TikTok’s native environment.
How is it going to work?
Shoppers will see Amazon product recommendations on the “For You” feed. When ready to purchase, users can choose to link their TikTok account to their Amazon account through a secure, quick, and easy one-time set-up.
Once accounts are linked, Amazon customers can complete a checkout with Amazon in the product ad without leaving the TikTok app—enabling a faster, more frictionless experience.
Users who choose to link their accounts in the U.S. will see real-time pricing, Prime eligibility, delivery estimates, and product details on select Amazon product ads in TikTok as part of the experience.
This new partnership is going to make it even easier for consumers to discover your products and brands can now leverage TikTok’s massive reach while tapping into Amazon’s deep customer data to target users more effectively. This partnership will provide a unique opportunity to combine the creative, viral nature of TikTok with the transactional power of Amazon, potentially leading to greater visibility, engagement and sales.
If your brand wants to explore the opportunities that TikTok can provide for your brand, get in touch with our team today via our website or by emailing hello@toucanecommerce.com