Add Surprise to your Stories on TikTok with Flip Stories

6 Nov 2024

Toucan - TikTok Marketing Agency - - Add Surprise to your Stories on TikTok with Flip Stories
Toucan - TikTok Marketing Agency - - Add Surprise to your Stories on TikTok with Flip Stories
Toucan - TikTok Marketing Agency - - Add Surprise to your Stories on TikTok with Flip Stories

On TikTok, creators share their creativity across a variety of formats, from multi-part Playlists to Stitches to LIVE videos. To expand on the ways creators, share and connect, TikTok have introduced Flip Story - a new feature that allows creators to add a second side to every story that can be unlocked with a flip.

Flip Story opens new opportunities for connection and engagement between creators and their follower communities. Whether it's before-and-after photos or exclusive announcements and sneak peeks, Flip Story adds a layer of fun and surprise to storytelling on TikTok.

How it works

  • To upload a Flip Story, tap the "+" button to access the Create page and toggle to Story, or select the "+" button on your Profile photo. You'll see the option to add a Flip Story, which requires creators to upload two sides to their Story.

  • You'll have the option to snap content for Flip Stories directly from the Create page or upload images to a Flip Story from your device. Flip Stories support only image uploads.

  • To view a Flip Story, simply press the "Hold to Flip" button on the first side of a Flip Story to reveal the hidden content, which will play for a few seconds. Creators will be able to see a separate list of viewers for those that unveiled the second side. All content shared in Flip Stories will go through the same moderation process applied to Stories that are uploaded to TikTok.

New Formats for Storytelling

TikTok are constantly exploring new ways to equip creators, artists, and brands with tools to share exciting moments and dynamic content with engaged fan communities on TikTok. With Flip Story, this can offer another format for self-expression and connection, expanding the ways stories can be created and shared on TikTok.

On TikTok, creators share their creativity across a variety of formats, from multi-part Playlists to Stitches to LIVE videos. To expand on the ways creators, share and connect, TikTok have introduced Flip Story - a new feature that allows creators to add a second side to every story that can be unlocked with a flip.

Flip Story opens new opportunities for connection and engagement between creators and their follower communities. Whether it's before-and-after photos or exclusive announcements and sneak peeks, Flip Story adds a layer of fun and surprise to storytelling on TikTok.

How it works

  • To upload a Flip Story, tap the "+" button to access the Create page and toggle to Story, or select the "+" button on your Profile photo. You'll see the option to add a Flip Story, which requires creators to upload two sides to their Story.

  • You'll have the option to snap content for Flip Stories directly from the Create page or upload images to a Flip Story from your device. Flip Stories support only image uploads.

  • To view a Flip Story, simply press the "Hold to Flip" button on the first side of a Flip Story to reveal the hidden content, which will play for a few seconds. Creators will be able to see a separate list of viewers for those that unveiled the second side. All content shared in Flip Stories will go through the same moderation process applied to Stories that are uploaded to TikTok.

New Formats for Storytelling

TikTok are constantly exploring new ways to equip creators, artists, and brands with tools to share exciting moments and dynamic content with engaged fan communities on TikTok. With Flip Story, this can offer another format for self-expression and connection, expanding the ways stories can be created and shared on TikTok.

On TikTok, creators share their creativity across a variety of formats, from multi-part Playlists to Stitches to LIVE videos. To expand on the ways creators, share and connect, TikTok have introduced Flip Story - a new feature that allows creators to add a second side to every story that can be unlocked with a flip.

Flip Story opens new opportunities for connection and engagement between creators and their follower communities. Whether it's before-and-after photos or exclusive announcements and sneak peeks, Flip Story adds a layer of fun and surprise to storytelling on TikTok.

How it works

  • To upload a Flip Story, tap the "+" button to access the Create page and toggle to Story, or select the "+" button on your Profile photo. You'll see the option to add a Flip Story, which requires creators to upload two sides to their Story.

  • You'll have the option to snap content for Flip Stories directly from the Create page or upload images to a Flip Story from your device. Flip Stories support only image uploads.

  • To view a Flip Story, simply press the "Hold to Flip" button on the first side of a Flip Story to reveal the hidden content, which will play for a few seconds. Creators will be able to see a separate list of viewers for those that unveiled the second side. All content shared in Flip Stories will go through the same moderation process applied to Stories that are uploaded to TikTok.

New Formats for Storytelling

TikTok are constantly exploring new ways to equip creators, artists, and brands with tools to share exciting moments and dynamic content with engaged fan communities on TikTok. With Flip Story, this can offer another format for self-expression and connection, expanding the ways stories can be created and shared on TikTok.